Dieter Schärer
Born May 20, 1944 in Basel.
Dieter Schärer had to take on administrative responsibility within his family as a young man because his father had died at an early age. In subsequent years, he could only profit from this first challenge. Also in his later professional life, in the whole Bazillus structure, the institutions and with the authorities and his customers, his reliability was always very much appreciated.
Professional career:
- Commercial apprenticeship at the chemical factory Solco Basel AG in Birsfelden.
- First job: Spirits import company Jean Haecky Import AG in Basel
- Completed the first Swiss advertising assistant course at KV-Zurich, which led to the professional title "eidg. dipl. Werbeberater, Kommunikationsfachmann SW".
In 1965 he moved to Zurich with Jolanda Weibel (see below) and worked as an advertising consultant at Jean Wild AG (later Interweba AG) where Beat Kennel also completed his apprenticeship as a graphic designer 1964-67.